We live in a time of rapidly rising expectations from both consumers and employees for companies to do more than just sell them products or give them a paycheck. The companies that are best equipped to meet the moment are purpose-driven organizations. However, how do you know if a business is truly purpose-driven? In this white paper, gain insights from the Jump Team on how to define and measure purpose-driven organizations.

Every day, there are new social and political issues that business leaders debate wading into. But with companies losing customers and talent, passivity is no longer an option. Jump COO Colleen Murray outlines how companies can learn about and act on what truly matters to their stakeholders.

In an age when social media outrage can quickly generate backlash against brands, running a business is more complicated than ever. Colleen Murray outlines how future-focused leaders can align their strategy to their company culture in order to make smart decisions every day.

The complex, ambiguous challenges of our time demand wise leaders, not just knowledgeable ones. Dev Patnaik explains how leaders can attain wisdom by pursuing a new paradigm that accounts for personal growth and moral development.

Customers increasingly want brands to take stands on social and political issues. Dev Patnaik writes in Forbes how companies can focus on developing the three pillars of strategy, culture, and leadership to connect with customers authentically.

These days, once-loyal customers threaten to abandon brands like Starbucks, Chipotle, and Dunkin Donuts over unwanted changes to their rewards programs. Colleen Murray explains why the best loyalty programs don’t revolve around free perks and discounts.