Ryan Baum

A whopping 98% of CEOs say that they need to overhaul their business model in the next three years, but most transformations fail. This article explains why—and how to successfully unlock a business model that is unique to you and is future-focused.

When it comes to making business decisions about the future, too many companies believe that using data alone eliminates risks of being wrong. However, to make better decisions about the future, data needs to be put into context. Leaders must develop a strong intuition in order to spot underlying shifts in the world and point their teams—and their analytics—in the right direction.

When confronted with volatility, many leaders believe that agility is the key to business resilience. In this article, Ryan Baum explains how making your business resilient for the long term will not only require flexible teams, but also a future-focused approach to planning and change management.

The dramatic rift in OpenAI’s leadership that led to the ousting and rehiring of CEO Sam Altman reveals a new power dynamic in corporate America. Ryan Baum, Partner at Jump, outlines how businesses can avoid similar stakeholder conflict in this new era by building a clear consensus on their purpose.

Hard social media age realities mean companies had better anchor in their truest core values—or incur the wrath of stakeholders. In Chief Executive, Ryan Baum provides insight into how you can identify your purpose and values and use them as a bulwark against controversy.

Many professionals care more about impact than status. When they don’t see it in their organizations, they leave. Here’s how leaders can rethink their overall strategy and evolve to fit this new paradigm. Otherwise, they’ll risk losing employees as well as customers.

As consumers pull back on spending in inflationary times, businesses need to set themselves apart. Ryan Baum provides best practices for leaders to truly differentiate their offerings by looking beyond what’s available and unlocking what their customers need but can’t yet articulate or envision.

By looking at the eight possible revenue models, writes Jump’s Ryan Baum, you can reinvent a business.

A summary of the activity in 2019 highlighting the importance of ethics and data across the many stakeholder groups pushing efforts forward.

Over the last decade, most companies have realized the need to become customer-centric. Yet, very few actually are. Customer centricity isn’t just about digital tools to improve customer service. It’s a strategy and a culture: a way to differentiate and make better decisions faster.

Across a variety of industries, insights managers are concerned about the impact they’re having. Evidence suggests that effective insights leaders get traction by employing techniques that increase their odds of success.

In marketing and branding, the mantra of the development process is “respond to customer needs.” But as Dev Patnaik makes clear, not all needs are created equal. Here, supported by examples and case studies, he describes a hierarchy of customer needs and suggests how corporations can use this design-based analysis-system logics-to inform their strategic and tactical decision making.